Почему падают цены и снижается к-во заказов на биржах?

почему падают цены и снижается к-во заказов на биржах? (кроме кризиса естессно)
Возьмём за пример заказ рекламы на фейсбук. Цифры приблизительные, но они дают понимание. Заказ там - рекл получает просмотр тысячами потенциальных клиентов (т.е. ФБ показывает или пост в ленте, или рекламный баннер справа). Если юзер кликнул - он обходится ориентировочно в 20 центов (14 рос. руб). Есть случаи, когда

Держите в своей ленте мудаков!

Серьезная проблема потери социализации и ухода от реальности, о которой я давно уже говорила, доступно и аргументировано.



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Как вставить пиксели Facebook (код отслеживания) на сайт

Контекстная реклама в Фейсбук (PPC) набирает всё больше популярности и по статистике становится всё более результативной. Статистика - как мировая, так и наша локальная, говорит о том, что наиболее "платежеспособное" население находится именно в Фейсбуке.

Последнее время многие увлеклись заказом рекламы в Фесйбуке. Однако, внешне казалось бы простой процесс - выбрать аудиторию, задать тексты и

Как добавить на Facebook - страницу ленту Twitter - аккаунта

1. Переходим на страницу Фейсбук-твиттер-приложения https://www.facebook.com/twittertabapp/?fref=ts (сорри за тавтологию)

2. Выбираем "Добавить приложение на страницу"



3. Выбираем, на какую из наших страниц следует поместить твиттер-приложение



Вуаля!))

4. Выбираем "Управлять табами"






5. Изменяем порядок пунктов меню, для чего можем при нажатой мышке их подвигать





6. Переходим

Старт бесплатного курса "Основы Web UI разработки"

Для желающих расширить свои знания, хочу порекомендовать - сейчас стартует бесплатный курс на Прометеусе (Prometeus) "Основы Web UI разработки". По окончании выдается сертификат. Желающие же получить "персонализированный" сертификат, за небольшую плату и предоставив документы, смогут заказать и такое.


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NEW New Years Resolutions

Welcome to January, the month of diets, detoxes and empty promises.

There is a lot of motivation wrapped up in January that is so exciting. It's a chance to start over, wipe away any negativity, and take a positive step towards our picture perfect lives.

I'd like to capture that positive motivation and build it up towards some new, more specific goals/resolutions for myself. And maybe you'd like to join me.  It is important to have goals that fit into various segments of your wellness wheel.  Making sure that you think about and consider your physical wellness, emotional wellness, spiritual wellness and intellectual wellness.  We don’t need to include all of these, but it is important to consider all in order to have a big picture view of our whole selves.

It is also important to get as specific as possible with your goals.  The more details you have; time, date, actual event, etc., the more likely you are to remember and complete them.

A SMART goal is: specific, measurable, attainable, realistic and time-sensitive. 

My two main goals this year fall into Physical and Emotional wellness.

I recently had a beautiful baby girl named Grace. She is now 8 months old. Which means that I am now looking at my post baby body in the mirror with a little less love and leniency, and a little more pressure and criticism.

The professional me wants to look at myself and say, "You look wonderful, you are still breast feeding and need those extra calories you are craving, and you will have time to get back to where you want to be. Don't be so hard on yourself. Love what your body has just done for you."

But the self-critical me is looking in the mirror, confused as to where these extra soft arms, tummy and thighs came from.  It is an interesting phenomenon when the self portrait in your mind doesn’t match the self portrait in the mirror.

My goal in physical wellness is to begin working out again, focused on strength training and yoga a few times a week until I finish breastfeeding my daughter.  Until then, I will grant myself Grace (pun intended) with my appetite and my body shape and composition.

--

Emotional wellness for me is all about personal connection and relationships.  With friends, family and loved ones.  When those relationships don’t get the time and nurturing that they need in order to create deep conversations, genuine connections and fun adventures, my emotional wellness begins to decline. 

For me, my friendships have taken a spot on the back burner to make room for the new little life I am responsible for, and to make room for the time it takes to run a business solo.  I still connect with my friends, but it is not nearly as often or as focused as Id like it to be.

My goal in emotional wellness is to make the time to meet with a friend or group of friends without my daughter in tow at least twice a month.  I’d love for that to be dinner or drinks out with girlfriends or a workout class on the weekends or even a concert or game.

--

What are your SMART goals for 2015?  Which wellness segments are you focused on for the year?  The next best thing to make a goal happen is to SHARE IT!  Share your goals here to put them out into the universe for commitment.

Happy New Year!

Ashley & Crave Health



Image Source Credit:
Wellness Initiative from UNL http://wellness.unl.edu
SMART Goals Abstrakt Marketing August 2014 http://www.abstraktmg.com/s-m-a-r-t-goals-can-be-stepping-stones-to-success-how-do-yours-measure-up/

BMI Measurement in Schools

BMI's in schools.  Huge issue.  Here are my thoughts.

I see both sides of the coin.  I have a unique stance due to my positions at one point in time being on both sides.

As a 22 year old dietetic intern at Vanderbilt, we have a very extensive final community nutrition project that needs to be executed before graduation.  My project was titled, "Address your Health. A Sample Systems Guide to Implementing Health Report Cards in your State."  Seriously, here is proof.

Back then, I was working in Tennessee, a state at the time that ranked 47th in childhood health.  I was in and out of the schools doing various nutrition presentations.  You can't help but physically see the obesity issue.  My project conclusion was a guide to help schools implement "Health Report Cards" that included height, weight, BMI, blood pressure, body fat percentage and waist circumference with suggestion of adding 24 hour diet recall.  It also included sending a letter out to parents in advance allowing them to opt their child out of the Address Your Health screening.  See below.

After I graduated from Vanderbilt, passed my RD Exam and jumped into the world of medical nutrition therapy, guess what my first job was?  Lead Registered Dietitian at a private intensive outpatient treatment center for eating disorders.  My world changed drastically and became a revolving door of anorexia, bulimia, binge eating and addiction.  Patients of all ages cried in my office every single day over how much they hated their bodies, how evil food was, and how they struggled to have a positive personal relationship with themselves.  My view of calories and numbers on a scale swung to the other extreme.  Maybe we should just get rid of all nutrition labels and all scales?

Currently, I treat various different people. I specialize in eating disorders but I also see kids, adults, issues of weight loss, chronic disease management, etc.  I have been in both camps and have felt both sides of the argument.  The bottom line is that health is a major problem with our youth.  The question is, what do we do about it, and who is primarily responsible to do something about it?

Here is my current stance.  It is the parent or guardian's responsibility to ensure that their children are as healthy as possible - in physical health and emotional health.  There are some great parents out there, there are some not-so-great parents out there.  There are also some great parents who struggle with certain aspects of life themselves; for example parents with their own eating issues.  The primary responsibility lies with the parents.

However, educators, administrators, health care providers, coaches and other adults also have a responsibility to demonstrate what a healthy life looks like.  I think it is absolutely ridiculous and hypocritical to be measuring children at school for health data and then offering soda and fried chicken nuggets to them for a meal at lunchtime.  French fries and ketchup are not vegetables.  Schools should be embarrassed if that is the case.  That sends a very confusing message to the child and the parents.

So here is my solution.  If you, your school, your district, your community, truly care and want to get involved in the youth health crisis on a personal or a school level, here is what you need to do.

• As a school, send a letter to the parents.  State the the concern regarding the current youth health crisis and encourage them to visit their doctor or a dietitian to learn their child's trending height, weight, BMI as related to age, and waist circumference.  Let them know in the letter that your school nurse and school psychologist are available for any advice or questions.  And lastly, find a local registered dietitian nutritionist in your area and ask if they wouldn't mind being a resource for your students and parents.  And get the junk food out of your school, period.

• As a school employee, lead by example.  Do not reward children in class with candy or any food.  Do not eat the unhealthy options in the lunch line.  Do not use the soda vending machines.  Let your students see you being healthy and making positive changes.

• As a parent, lead by example.  Stock healthy foods at home.  Do not reward or punish with food.  Do not eat and drink junk food at home.  If you have your own issues with food, let your children see you work towards getting help and changing things for the better.  Do not talk about your body in a negative way.  Do not talk about their bodies in a negative way.  Be open to questions from your kids about anything.  

• As a health care provider, ask the child what they eat in a typical day - yes, ask about nutrition always.  Monitor health data, but never react to it or comment about it in front of the child.  It is typically a comment from a health care provider, said hastily and without support, that will give children the idea that they are overweight, obese, unhealthy, or not good enough.  Please watch your words.

As a registered dietitian nutritionist I would be happy to talk about this topic anytime.  I'll even let you read my "Address Your Health" proposal from grad school.  I will connect you with a registered dietitian nutritionist in your area for a reference.  The road to cleaning up this mess is not easy, but we have to start by taking individual responsibility first, and then we can help others.  The old airplane oxygen mask rule right?